According to Rusta Online: The process of global registration of Shaneh Tarash village was reviewed in a virtual meeting attended by officials from tourism, media, and rural management sectors of the country; a meeting in which the necessity of introducing the village’s unique identity, developing tourism infrastructure, strengthening its presence in cyberspace and digital platforms, and addressing access challenges were emphasized.
A specialized webinar to review the global registration process of Shaneh Tarash village was held with the presence of a group of national and local officials. In this meeting, while outlining the actions taken to introduce the village’s capacities, participants emphasized the need for synergy among various bodies to achieve this goal.
This meeting, which was attended in person by members of the Islamic Council of Shaneh Tarash village, the village head (dehyar), the district governor (bakhshdari), and the managers of the internet TV “Rusta TV” and the “One Village, One Website” platform, as well as virtually by Anoushirvan Mohseni Bandpey, Deputy Minister of Tourism at the Ministry of Cultural Heritage, Tourism, and Handicrafts; Ali Ghorbani, Deputy of Dehyaris at the Organization of Dehyaris and Municipalities of the Ministry of Interior; and Mostafa Fatemi, Director General of Domestic Tourism Development at the Ministry of Tourism, participated in this session via webinar.
Continuing the meeting, Mohseni Bandpey, emphasizing the tourism and cultural capacities of Shaneh Tarash village, considered the global registration of this village to be the result of the collective efforts of the people, the village administration, the Islamic Council, and executive bodies, and said: “The path to global registration of a village is not possible by relying on just one body or organization and requires cooperation and synergy among all sectors.”
Referring to the measures taken to develop the village’s communication infrastructure, he stated: “One of the important demands of the people in the region was strengthening communication coverage and resolving antenna/reception problems, which, with the follow-ups carried out and the cooperation of the Ministry of Communications, has placed the implementation process of this project on the agenda.”
Mohseni Bandpey also appreciated the cooperation of the Ministry of Communications officials in this regard and added: “Fortunately, with the follow-ups carried out, the matter of installing the village’s telecommunication tower has reached the implementation stage, and this measure can play an important role in developing tourism, introducing the region’s capacities, and improving the quality of life for residents.”
Emphasizing the importance of completing other needed infrastructure in the village, he clarified: “To achieve the goal of global registration, alongside introducing the natural and cultural capacities, infrastructure issues must also be pursued seriously so that the necessary conditions for the presence of tourists and the village’s benefit from development opportunities are provided.”
At the end, Mohseni Bandpey, the Deputy Minister of Tourism, while appreciating the efforts of the village head, members of the Islamic Council, and local activists of Shaneh Tarash, expressed hope that with the continued cooperation between national and provincial bodies, this village could soon be placed on the list of global villages.
Support of the Organization of Municipalities and Dehyaris for the Path to Global Registration
Continuing the meeting, Ali Ghorbani, Deputy for Dehyaris at the Organization of Municipalities and Dehyaris of the country, while appreciating the efforts made for the development of the village, emphasized the readiness of this organization to support the infrastructure projects of Shaneh Tarash.
He said: “After the issue of global registration of this village was raised, it was decided that the Organization of Municipalities and Dehyaris would provide special support to Shaneh Tarash to meet part of the region’s infrastructure and development needs.”
Ghorbani, emphasizing that global registration is not the end of the road, stated: “Global registration is actually the beginning of a greater responsibility, and after that, all bodies and the people must strive to maintain this status and make use of the opportunities created.”
The Deputy for Dehyaris of the country considered the development of communication infrastructure as one of the requirements of rural development and added: “Today, the possibility of holding online meetings and video conferencing from within the village has been provided, and this can play an important role in introducing capacities and attracting investment and tourists.”
“I appreciate the valuable efforts of the Rusta TV team in the field of villages; few organizations in the country work in this way to introduce the capabilities and capacities of villages, and I sincerely express my appreciation and thanks.”
Continuing the meeting, Mostafa Fatemi, Director General of Domestic Tourism Development at the Ministry of Cultural Heritage, Tourism, and Handicrafts, emphasized the necessity of defining a clear identity for the village of Shaneh Tarash.
Stating that tourists travel for a different experience, he said: “The most important issue is to determine what Shaneh Tarash is known for and what factor can distinguish it from other tourist destinations. One or more distinctive and unique components must be identified in the village and turned into its main brand.”
Fatemi added: “Every tourist who enters the village raises the question of why this village has become globally recognized. The answer to this question must be presented in the form of a clear, tangible, and understandable identity for the general public.”
He described the natural and environmental capacities of Shaneh Tarash as valuable and said: “The village’s nature has great potential, but it is necessary to transform some of these capabilities into distinctive tourist attractions through planning and further investment.”
The Director General of Domestic Tourism Development at the Ministry of Cultural Heritage also cited the limited accessibility for tour groups as one of the most important existing problems and added: “The access route and the possibility of tourist buses entering are issues that must be pursued at the provincial and national level so that broader tourist presence in the region can be facilitated.”
